Introducing The Team
is a Senior Lecturer in Transport at Westminster University. Her previous research includes the Cycling Cultures project, the Modelling on the Move project, and most recently a project on adults’ views on cycling with or by children. Rachel is passionate about improving everyday cycling for all ages and abilities. While piloting the research study, Rachel had four near miss type experiences. One involved a squirrel running out in front of her as she rode down an off-road path, which far from being scary was a good reminder of the need to watch for urban wildlife in the big city. At the other end of the scale she was undertaken at speed by a taxi driver, after moving out to turn right.
Physicist turned cyclist turned designer and entrepreneur. During University, a thousand mile LEJOG cycle inspired Emily to tackle the greatest challenge to urban cyclists – personal safety. 6 months of working with cyclists, a driving psychologist, statitians, The Bus Company and others, Emily created Blaze’s flagship product, the Laserlight, to tackle the most common cause of fatalities – being caught in the blind spot. After University, Emily founded Blaze to make the Laserlight a reality. Emily cycles across London on a daily basis. She finds it astonishing how the frequency with which she experiences a ‘near miss’ make them almost forgettable. However, this week Emily commented that she has twice had a ‘near miss’ involving either a motorbike or scooter undertaking her at speed at a junction.
Blaze is a bike loving team of eight who believe that the more people we get to cycle, the safer (and more fun!) cycling becomes, and the better the road experience for all road users. We do our bit by creating products that help riders be safer or improve their cycling experience in other ways. Everyone at Blaze experiences near misses more frequently than they’d like, and are looking forward to what the Near Miss research will reveal.
Creative Exchange bring together pioneering companies and the best academic thinkers to explore the potential of something we are calling digital public space where anyone, anywhere, anytime can access, explore and create with digital content.
is a sociology lecturer at Goldsmiths, University of London. She is interested in mobility cultures, DiY and DiT (Doing-it-Together) technology practices and ideas around gender and citizenship. She worked with Rachel on the Cycling Cultures project and recently has been exploring Victorian women’s cycle wear. She rides lots of different kinds of bikes, commutes everyday, races occasionally and cycle tours when she gets time. During the pilot study she experienced a number of near misses, the most memorable being almost knocked over by a HGV that swerved across her path to avoid a motorist veering into his lane. She got the chance, which is not always possible on the road, to speak to the driver who was aware of what had and could have happened and was incredibly apologetic.
is a PhD researcher at Lancaster University with background in photography, specialized in creative uses of integrating photography and interactive technologies. As a practitioner he has participated in a number of international festivals, TodaysArt (Netherlands) FutureEverything (UK), Mai de la Photo (France). His current PhD research explores fears and perceptions of collective shared public data. Joel is also a keen cyclist with previous experience of London commuting along the Euston Road, now living in the Cumbria he is more likely to be found mountain biking in the Lake District. The main issues cycling off-road over the years has been deep snow, fallen trees, barbed wire blocking bridleways and convincing walkers that you are not lost whilst night mountain biking.
Jack Thurston, The Bike Show
Jack Thurston is a writer, broadcaster and campaigner. He has hosted The Bike Show on Resonance FM since 2004 and is the author of Lost Lanes: 36 Glorious Bike Rides in Southern England. He writes widely on cycling, including for The Sunday Times, Rouleur, Cycling Weekly and Cycle. Outside of cycling he’s worked in EU and UK politics for more than a decade and holds a masters degree in public policy analysis from the University of California, Berkeley, which he attended as a Fulbright Scholar. A London cyclist since the mid-1980s Jack has had more near misses than he cares to remember, though having recently moved from Waterloo to the Welsh borders he’s now more fearful of coming a cropper while out mountain biking in the wild expanses of the Brecon Beacons.
Sian Crosweller is a Research Associate in the School of Earth Sciences at the University of Bristol, where she has worked since completing her PhD in Volcanology. Sian got involved with the Near Miss project after hearing about the project through Bristol University’s Bicycle Users Group forum. Sian got the cycling bug after completing LEJOG in 2008 with her 2 brothers. Since having a baby in 2013, who she regularly takes out in a bike trailer, Sian has become more attuned to potential hazards whilst cycling. Sian experiences ‘near miss’ incidents on her rides more often than not, although these are usually fairly minor.